Smith + Caughey’s Santa
Case Study
Every year Smith and Caughey’s create a magical world of Christmas at their Queen Street store with an enchanted forest that the whole family can enjoy before meeting and getting your photos taken with Santa. The Santa experience had been hugely successful in past years however a common request was the ability to be able to book a time slot and avoid the sometimes lengthy queues. S&C decided it was time to compliment the queueing system with an online booking system.
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Saturday, 20 February 2016