The Ultimate Guide to the Favourites Feature

Cart abandonment rates in retail are on average 75%. One of the most effective means to reduce abandonment rates and to encourage the eventual purchase is to provide a favourites feature for shoppers.

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Friday, June 7, 2019

Author: Jessica de Heij


The top 10 benefits of B2B eCommerce

According to a 2018 Forrester survey, B2B buyer appetite for digital ordering tools is increasing. More than 70% of B2B buyers find buying from a website more convenient than buying from a sales representative.

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Tuesday, May 14, 2019

Author: Insite Software


Alexa, what are the latest ecommerce innovations in retail?

How do you keep innovating and staying up-to-date with the latest trends in the market? In the last 10 years a lot has changed for brands and consumers with new technologies like AI (Artificial Intelligence), ML (Machine Learning) and IoT (Internet of Things). The rise of the mobile has made a huge difference in how we shop. But how will the next 10 years look like?

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Tuesday, April 30, 2019

Author: Jessica


Don’t be Fooled by Flashy Frontends or Marketing Hype

As an eCommerce solutions partner, we often hear from clients whose eCommerce solutions have failed them. Unfortunately, many businesses are finding out that most of the eCommerce solutions on the market simply cannot handle the complexities of B2B.

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Friday, April 12, 2019

Author: Insite Software


How to sell on Instagram

meet the new checkout feature

With more than 500 million active users and 72% of users purchasing products through the Instagram app, shopping on Instagram offers more opportunities for businesses to showcase their products. If you are a product-based business who has an Instagram account and you’re not using shoppable posts, you’re missing out on a valuable tool that helps you close leads.

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Thursday, March 28, 2019

Author: Jessica de Heij