Personalisation

The next generation of B2B decision makers; Millennials

According to a recent B2B report on millennials by Merit found that 73% are involved in making purchase decisions in B2B scenarios and one-third of them reported they are the sole decision-maker for their department. The way we used to do business is clearly changing, so how can you benefit from this opportunity as a B2B or wholesale organisation?

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Tuesday, October 29, 2019

Author: Insite Software


How to convert your customers with your checkout process

One of the primary reasons why consumers are abandoning their cart is because of your checkout page. Providing a smooth payment process helps with converting your customers and helps with the success of your business.

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Tuesday, September 24, 2019

Author: Jessica de Heij


4 signs that indicate you need to re-evaluate your current eCommerce platform

Nowadays, organisations in B2B and B2C need an integrated eCommerce platform to deliver the experience customers demand while also managing the complexities in the back end. Here are four signs that indicate it’s now time to re-evaluate your current eCommerce situation and upgrade to one that will support your growing online business.

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Tuesday, July 2, 2019

Author: Jessica de Heij


Thursday, August 31, 2017

Author: Sina Braeuning