Scarlett & Greene is a natural skin care brand, developed specially for young skin. They came to Solutionists needing up upgrade from their previous ecommerce website, which had troubles with usability and conversion. While the principle of their site was simple, they needed a world-class solution. Solutionists delivered Scarlett & Greene their standard webstore package which gave them the usability and functionality standards required to intuitively guide their customers through the shopping process.
Some Scarlett & Greene website features include:
- Rotating image panels – Scarlett & Greene can deliver multiple messages using editable content areas which switch out images at regular intervals
- Product catalogue (online shop) – This gives the ability to add, delete, price, edit, categorise and merchandise unlimited products. Scarlett & Greene’s online shop includes auto order confirmation emails, a drop down shopping cart on every page and allows them to track and export sales records.
- Ecommerce reporting and analytics –Scarlett & Greene can track their online activity and set multiple conversion goals in order to analyse their website's performance in areas such as visitors, time on site, sales and repeat visits.
- Paypal integration – along with standard payment options such as secure hosted credit card payment, the Scarlett & Greene website is integrated with PayPal catering to audiences without a credit or debit card.
- Blog – Scarlett & greene run a blog on their website which helps to engage with their customers, promote new specials and products, boosts Google ranking and gets customers coming back to their website.