ecommerce

The proliferation of smart phones and people using their cellphones to venture online has created the need for smarter marketing and smarter retail platforms.

The natural step to take once you have invested in your webstore is to take your Business-To-Business (B2B) processes online as well, making it easier for your suppliers/retailers to purchase your stock. Luckily for you, you can easily leverage your existing ecommerce investment to support both your B2C AND B2B operations

The gap between physical stores and online stores is getting closer and closer as online product merchandising becomes more and more advanced...

A multichannel retailer is a company that sells through more than one type of distribution channel. For a long time retailers happily stuck with one channel - bricks and mortar stores. Now there is the online store, an essential distribution channel for any retailer wanting to grow their revenue and build their brand.These days’ customers typically expect their favourite retailers to have a solid online store. Now it’s a matter of getting multichannel retailing RIGHT.

What kind of online marketing strategy is best for your business, and how do you go about executing it?